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As you look at the present era,

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was there ever a moment when you thought

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this is truly a new kind of a movement or a completely new flow?

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Can you say that again?

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As you look at the present era,

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was there ever a moment when you thought

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this is truly a new kind of movement or a completely new flow?

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A completely new....?

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Flow?

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Flow

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For this conference? or for just...

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How do you feel about the digital world today?

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Connection with the time

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There's a term that keeps sticking with me,

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which is, innovation never stands still

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I think in this world, it's ever-changing, everything.

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I mean, yesterday's innovation in AI is pretty much old news by today

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So I think every time I see something new,

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I feel like here comes the next big thing maybe

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But from a live industry standpoint,

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there's always something new that we want to try out

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We always need to test something

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We always want to put a new product in action

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But that requires planning,

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that requires people out there to test it, to use it,

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to fully immerse themselves in that product,

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to see what the potentials of it is

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So I think every day is a new world

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Every day is new innovations

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So it's for us to interpret it

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and see how we can utilize that

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in the shows and the projects that we work in

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Whether it's technology or art,

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people often say that at the center of it all is the human being

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And you also insist that people are the most important part

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For you, what kind of thought or feeling lies at the core of your work or projects?

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I think there's something beautiful when a team of people,

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especially when you have a show where a team of people work together and collaborate,

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they take the technology, they take the art that they produce

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It's not just the designer who's creating something beautiful here

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But if you look at the production as a whole, and you look at what everybody has worked together in,

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from the performers to the programmers to the projectionists to the camera operators,

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when you look at the product as a whole, I think there's sth beauty in it where it's very human

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I don't think any AI can create that

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But when we use the different tools and we utilize AI incorporated into it,

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I think there's something beautiful there where we have a product that says,

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here's a group of people that's worked together and collaborated it,

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and here's a design that's worked well with a team of people that worked on it

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Looking back, was there a decisive moment or project that shaped who you are today?

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There's certainly projects that are milestones in my life,

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from a K-pop show or a C-pop show

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to a diva artist performance out in Spain or something,

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or to an Illuminary project or to something in Sphere

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I think every step of the way, every step of the process I've worked in

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has changed me every so slightly

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So, I think it's a collection,

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not really ever a single project that shaped me

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As AI and humans create together, and as technology and emotion intertwine,

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how do you think the content industry or creative space will evolve?

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And within that, what role do you think humans need to play?

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I think humans are the guiding voice or the prompt

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to drive what AI can do

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I think it's a very powerful tool

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It's the intelligence there is really also the human portion of it

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We as operators, we know what we want

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and what we believe is real

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I certainly see it as a tool to help us advance ourselves to the next stage

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There's a lot of great AI products out there,

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but I think it requires us to drive

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what that defines us as,

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what defines  AI to be in our world

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Final question

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If you need to leave one sentence for the people here today or the future creators,

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what would it be?

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I didn't hear that, sorry

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That's alright

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If you need to leave one sentence for the people here today or the future creators,

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what would it be?

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What would you like to say?

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It's there's...

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It's our creativity that drives the innovation

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And why is that?

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Well, I mean,

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at the end of the day, what drives the innovation is the art that we create

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The more ideas we have,

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the more we have a need for solutions

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So I think it's important that we keep creating, we keep designing,

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so we have growing needs to have solutions for these creative designs

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And I think we, as humans, are the key to this

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This is what drives innovation

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Somebody has an idea, but we don't have a solution

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But once we find the solution, there is an advancement that we have