1 00:00:12.500 --> 00:00:17.400 How did you come up with the idea of having some kind of design contest in Korea? 2 00:00:17.400 --> 00:00:22.799 Yeah, when I worked for Michael Jordan and Nike 3 00:00:22.799 --> 00:00:27.500 I had the opportunity to work with many, many designers of all different levels 4 00:00:27.500 --> 00:00:29.350 Some that were very, very famous 5 00:00:29.350 --> 00:00:32.299 And while I was out traveling the world 6 00:00:32.299 --> 00:00:39.000 I had great conversations with young, up-and-coming, aspiring designers 7 00:00:39.000 --> 00:00:45.299 And I knew at the time that we really wouldn't work with any young designers 8 00:00:45.299 --> 00:00:52.500 So, once I retired, I felt like there was a great opportunity to give back to young talent 9 00:00:52.500 --> 00:00:57.799 that is aspiring to be in the design world 10 00:00:57.799 --> 00:01:00.850 And so, being able to start my own brand 11 00:01:00.850 --> 00:01:05.000 One of the key things that I wanted to do by way of giving back to the community 12 00:01:05.000 --> 00:01:07.550 And giving back to the world that loves design 13 00:01:07.550 --> 00:01:10.400 is create a version of a contest 14 00:01:10.400 --> 00:01:15.500 that would allow young designers a chance to do some great things 15 00:01:15.500 --> 00:01:20.699 And to be known, and to possibly use the funds to start their own companies 16 00:01:20.699 --> 00:01:23.800 Or go to design school, or whatever they want to do with it 17 00:01:23.800 --> 00:01:30.799 So, design is a place where great design happens when there's great stories 18 00:01:30.799 --> 00:01:36.100 And if there's a problem, you create a solution for that problem 19 00:01:36.100 --> 00:01:42.349 And then that solution is very relevant in making it functional 20 00:01:42.349 --> 00:01:45.300 As well as making it aesthetically appealing 21 00:01:45.300 --> 00:01:48.749 And so, anybody that enters into the contest 22 00:01:48.749 --> 00:01:53.099 that we are now putting forth for the young, aspiring designers 23 00:01:53.099 --> 00:01:55.000 Take those things into consideration 24 00:01:55.000 --> 00:01:57.900 How can you solve a problem? 25 00:01:57.900 --> 00:02:01.400 How can you create something aesthetically 26 00:02:01.400 --> 00:02:04.900 that might be very different than what everybody else is doing? 27 00:02:04.900 --> 00:02:07.300 Not being afraid to be different 28 00:02:07.300 --> 00:02:10.500 allows consumers to go to someplace new 29 00:02:10.500 --> 00:02:16.699 So, if you're looking to create something that's fresh, and a fresh perspective, 30 00:02:16.699 --> 00:02:19.100 you have to keep these things in mind 31 00:02:19.199 --> 00:02:23.750 So, as these folks that are interested in entering this contest, 32 00:02:24.500 --> 00:02:29.200 we're going to come back to you with various things for inspiration 33 00:02:29.200 --> 00:02:31.850 that might allow you to kind of focus 34 00:02:31.850 --> 00:02:36.149 and create your own point of inspiration that might lead to a great design 35 00:02:36.149 --> 00:02:41.300 And ultimately, once all the designs are submitted 36 00:02:41.300 --> 00:02:44.400 we will judge who's been the best, 37 00:02:44.400 --> 00:02:46.600 who has the best design 38 00:02:46.600 --> 00:02:48.500 and who has the best concept 39 00:02:48.500 --> 00:02:51.600 And if they need some assistance, 40 00:02:51.600 --> 00:02:53.699 we'll actually assist them in any way possible 41 00:02:53.699 --> 00:02:57.699 so that they can be educated in how to make things better 42 00:02:57.699 --> 00:03:00.299 And then I want to go out 43 00:03:00.299 --> 00:03:04.899 and produce those products for these young, aspiring designers 44 00:03:04.899 --> 00:03:08.699 So, we'll produce it, we'll actually sell it 45 00:03:08.699 --> 00:03:13.300 And we'll give the royalties to that young designer 46 00:03:13.300 --> 00:03:17.899 And hopefully, they can use those funds to either start their own companies 47 00:03:17.899 --> 00:03:22.650 or to take whatever their next journey might be into the design world 48 00:03:22.650 --> 00:03:26.000 They'll be able to use that funding to assist them 49 00:03:26.000 --> 00:03:28.399 So, it should be a fun contest 50 00:03:28.399 --> 00:03:34.800 But it should be an opportunity for young, aspiring designers to showcase their talent 51 00:03:34.800 --> 00:03:36.400 And who knows, 52 00:03:36.400 --> 00:03:38.899 if we get someone that's super phenomenal 53 00:03:38.899 --> 00:03:40.899 They may even work with us in the brand 54 00:03:40.899 --> 00:03:48.100 or use this as part of their resume to do other great things in the industry