Hello, this is Jiyong Park from WESTWORLD
Basics of video content
Today, we're going to learn about the basics of video content
Let's take a look at the definition of video content and the types
I will share about the various types and characteristics of video contents
such as movies, dramas, advertisements, brand storytelling, education contents, and short forms
Today, we're going to learn about
what video content is and what types there are
Video content is something we can see easily around us
and it's being produced in various forms and purposes
Function of contents These contents deliver information and stimulate emotion
and sometimes, they affect our thoughts and action
By understanding various types of video content
when we produce a certain content
And when we decide our directionality
I hope we will be able to decide towards a better direction
Video content is media that combines visual and auditory aspects
And they're produced to deliver information or stories
This ranges from simple entertainment to education, advertisement, and branding
So it's utilized for various purposes
Let's take a quick look at the types of video contents
Types of video content 1: Movies and dramas These traditionally
have a storytelling format, and they stimulate emotions
and induce thinking through their abundant content
Types of video content 2: Advertisement It's a content produced to advertise a product or a service
that contains short but powerful message
It delivers the value of the brand and stimulates the consumers' purchase
Types of video content 3: Short form It's a short form of video
It can be produced for various purposes
such as information delivery, entertainment, and education
It has high accessibility and is easy to consume
It handles various topics
Types of video content 4: Education content It provides information about a specific topic
or is produced to help with learning
It provides effective learning experience through visual aspects that help with understanding
Video content can be categorized and defined with many various standards
Jobs in this video content field are usually similar
For example, there are PD, director, film director, audio director
color correction, lights, and VFX
In every category of video content
these jobs are shared in common
However, even if it's the same PD job, a movie PD transferring over to advertisement, short form, or education content
or other categories, is difficult
This is because each category has different characteristics
As I mentioned in a previous lecture
This field is changing fast
For example, even a few years ago
The distinction between movies and dramas was very clear
The invested budget and filming time were very different
People working at the movie filming site transferring to drama sites
and people working at the drama site transferring to movie sites
were very rare situations
However, with the growth of OTT platforms such as Netflix
pre-produced dramas became more abundant
And due to worsening of the movie field caused by COVID 19 era
This distinction is vague nowadays
Short form field also had big changes in the past few years
Even just 5, 6 years ago, YouTube
didn't have much content with the form of drama or script
Short script videos were only produced as short movies
and short movies were only consumed in the film festival field
This area became less prominent, and short web dramas ranging from 5 to 10 minutes
are growing through the platform of YouTube
and are now composing a large field
Between 2012 to 2014, for a short time
There was an era when 3D videos and VR contents were trending
Back then, these video contents
were thought to have very high possibilities of development
So many people jumped in
However, this popularity lasted for a very short time
and disappeared from the field quickly
However, recently, through Apple's Vision Pro and Meta's Meta Quest 3
And through the development of devices and continuous production of content
It's showing to grow again
Need to learn the changes in techniques and trend as a video content producer Understanding the overall flow and having interest
To those who want to work in this field
are essential aspects
Video content production needs never-ending learning process
Techniques and trends are continuously changing
And it's important to have an open mind
to follow the newest trend and learn new techniques
Next, we are going to learn about the importance of video content
I'll now explain about the role and importance
of video contents in the digital generation
In the digital generation that we live in
Video content is a major form of delivering information
This ranges from simple entertainment
to education, marketing, and communication
It touches upon various areas of our life
Today, without video content
It's hard to imagine how digital communication will be possible
Therefore, a deep understanding of the role and importance
of video content, is a very important assignment
I will tell you about the role of video content
Role of video content 1 Information deliverance
Video delivers information quickly and effectively
For example, the news visually summarizes complex incidents
and allows the public to understand
Role of video content 2 Education and learning
Online lectures or tutorial videos
are powerful tools to spread knowledge
Complex concepts can be explained easily through visual examples
Role of video content 3 Marketing and advertisement
Demonstration of products or storytelling videos
draw the consumers' attention and induce their purchase
Video advertisements are actually predominant in strengthening the memory about a product
Importance of video content 1 Emotional connection
Videos connect emotionally to the audience through stories
For example, touching advertisement campaigns
cause positive emotions toward the brand
Importance of video content 2 Visual effects
Visual information are processed more quickly than texts and last longer in memory
Infographics or animations
allow easier understanding of complex data
Importance of video content 3 Accessibility and diffusivity
Sharing videos through social media
Allows the content to spread fast
A clip of a well-made video
can bring in attention globally
In the digital generation, video contents
go beyond simple information deliverance
and forms our thoughts and emotions
And play an important role in deeply affecting culture and society
Every video that you produce
provide a new view of the world
and can cause change
The video content field has very wide and various functions
The role that we can play in this field is becoming more various
Rather than choosing a company, choose a job
and set a goal that you can work towards
Basics of video filming
I'll tell you about the basics of video filming
Even if we don't study film
By continuously consuming many contents
We are able to differentiate good contents and good filming
For example, when we eat good food
We can't explain why it tastes good
But we can determine that it's good food
However, as a consumer
We can just end with trying various types of food
But as the cook that makes good food
When we eat good food, we analyze and think about
How to make good food and about what made this food taste good
Just like this, if you're a person dreaming of producing video contents
Not only do you have to consume various types of videos
But you of course, have to think about how they made those videos
Videos have a long history
If we look back to the end of 19th century
This era was when many inventors and artists recorded moving images
and explored ways to play them as videos
In 1878, Eadweard Muybridge
created a series of images of a moving horse
12 cameras were placed with even distances apart
and as the horse passed by, it was filmed sequentially
In 1888, Louis Le Prince filmed the world's first short movie
In 1891, Thomas Edison and William Kennedy Laurie Dickson
invented the kinetoscope
This device allows an individual
to view the moving image through a viewer
It was the early movie-playing device
Year 1895 is a historical year
The Lumiere brothers hosted the world's first public video screening
Out of their works, the Arrival of a Train brought great shock to the audience
and opened the start of public video screening
Especially through the two events of World War
videos and movies were proven to be
very effective as advertisement tools, and developed greatly
Afterwards, with the development of theaters, the field was generated
and this brought many developments
Later, movies considered way of filming, ways of arranging
and thought about effective ways of editing
and this formed the grammar of movies
This is a big part of storytelling
Following the development of techniques
There were developments on implementation methods
A main example of how video production changed according to technical advancements
is Star Wars
Since it was technically difficult to implement, the Star Wars series
released the 4th, 5th, and 6th sequel first
Later, as techniques advanced, filming was possible
so Star Wars 1, 2, and 3 were released
Once you understand the grammar of movies
You can differentiate between a well-made video
and a wrongly-made video
Later, when you produce a video that you want
you will be able to produce the video according to the projected purpose
Movie grammar, for a very long time, many people
thought about how they can effectively deliver their purpose
and these piled up to produce the movie grammar
As you think about these aspects
studying the grammars of movies even for a little bit
will help a lot for future video content production
When we study grammar, there are some cautions
Grammar changes according to the flow of time
Even if it's the same dish, based on the change of generation and the change of environment
the recipe changes to match the needs of that era
Just like this, for video content production as well
video production grammar
also continuously changes
It's also important to study the classic grammars of movies
But ultimately, it's more important to understand the flow
of how this grammar is changing in the current generation
Especially with the advancement of short forms
Film grammars, on the surface level, may seem to be filmed with no systematic filming
or editing, to some people
But as a personal thought
Successful short forms have good film grammar behind I think successful short forms have their own corresponding grammar
Since the history is short, there aren't much definition,
but there are certain characteristics
Therefore, it's good to constantly view contents
and have the habit to analyze them
Even when learning how to cook, you first learn the traditional, basic recipe first
then branch off to develop and form your own recipe
Same thing for video filming, if you first learn the traditional basics
I think it will help greatly in the future
Let's take a look at filming
The filming, editing, and color correction that we will now look at
have a huge load of information
Therefore, today, we will only learn about
the basic aspects today
Let's take a quick look at parts that need to be prepared before filming
Selection of equipments and inspection
Video filming starts with good preparation
And the first step of this preparation
is the correct selection of equipments and thorough inspection
Choosing the right equipment and thoroughly inspecting this
becomes the basis of producing a video that can effectively deliver
the message that we want to deliver
Equipment selection 1 Making a decision according to the purpose
Choose the camera and equipment that matches
the type and style of the video
For example, equipments for documentaries and those for movie filming
may be different
Equipment selection 2 Compatibility of equipment
The chosen camera, lens, and mic has to be checked if they're compatible with each other
The compatibility between equipments guarantees a smooth filming process
Equipment selection 3 Preparation that matches the budget
Filming equipments vary a lot
Selection within the budget range is essential
I'll tell you about equipment inspection
Equipment inspection 1: Function test You need to test if all the functions of the equipment
are working properly
Equipment inspection 2: Battery and memory Next, prepare enough battery and memory cards
and inspect the state of the spare battery as well
The memory card, especially, has to be checked
if the recording and data transfer are working normally
Equipment inspection 3: Light and accessories The required light equipment and various accessories are also inspected
The light settings that fit the filming environment are planned and prepared in advance
Correct equipment selection and thorough inspection are the first steps of filming
and the basics of successful video production
In the preparation step, careful attention
prevents unexpected problems at the filming site
and plays an essential role in producing a better end product
I'll tell you about researching for filming sites
Before filming, thorough research on the filming site
is an essential process
Understanding the area in advance increases efficiency during the actual filming
and allows prevention of possible problems
We look into the importance of filming site research and detailed ways to do this
I'll tell you about the standards for choosing a filming site
Standards for choosing a filming site 1 Checking if the place matches the purpose of the scenario
Standards for choosing a filming site 2 Accessbility
Consider if the place is easy to access with the filming equipment and staff
Standards for choosing a filming site 3 Light conditions
Know about the amount of sunlight and the change of light caused by time in advance
and decide the most optimal filming time
Standards for choosing a filming site 4: Permission and restriction Fourth, check if you can receive permission needed for filming
and if there are any restrictions at the site
Next is the importance of prior visit
Importance of prior visit 1 By understanding the vibe of the place, experience the actual vibes
that cannot be felt through pictures or videos
Importance of prior visit 2 Identifying problems and preparation
Unrevealed problems such as noises
and people passing by are thought of ahead of time and planned for
Technical preparation 1 Test the lights and sounds
Test the light conditions and sound environments of the filming site
and decide if additional lights and mics are needed
Technical preparation 2 Test the filming angle and frame
Try out various filming angles and frames
and find the most optimal filming spot
These kinds of film site research
is called location hunting or scouting
Location research like these are one of the important steps
Through researching in advance, you can minimize the possible problems of the actual filming day
and maximize the efficiency of filming
Through this process, your filming plan will become more perfect
In cases of insufficient film location research If preparation was weak and the filming time extends another day
you have to keep in mind that it will lead to increase of budget
One day of filming, based on the size of content, ranges from a few hundred thousand won
and for movies and dramas, cost for one day of filming
may increase to the hundred million won range
It greatly affects the overall budget
so it's an important part
I'll tell you about storyboard production
In the video production process, storyboard formation
visualizes and organizes the filming process
allowing the production team to clearly understand the goal
and work together efficiently
With the advancement of traditional storyboard format and real-time game engines
real-time game engines were used for simplification of pre-visualizing
Let's take a quick look into pre-vis
Storyboard is very important
Storyboard is a visual representation of scenario
It includes the composition, camera angle, movement of characters, and lines of each scene
This helps greatly with understanding the overall story prior to filming
I'll tell you about storyboard writing methods
Storyboard writing method 1 Method of composing the scene
Storyboard has to list each scene in order
Here, important actions and transitions are clearly stated
Storyboard writing method 2 Visual details
Visual details such as background, lights, and props are listed in detail
This provides the required guidelines of film preparation
Storyboard writing method 3 Lines and correct guidelines
As needed, the characters' lines
and guidelines for certain actions are added
These are used as guides for directing the acting
Next, I'll tell you about expansion of storyboard
and pre-visualizing, real-time pre-vis
Storyboard created with 2D drawings is the traditional method
It's true that they're still useful
However, with advancement of technology
Filling up parts that these kinds of storyboards cannot accomplish
and ways to do this effectively, are being developed
And the way is pre-implementation through real-time game engine
Various methods are used through this method
Ani-blocking, real-time pre-bis, virtual camera, and virtual scouting
are the various methods of utilization
One of the characteristics of real-time game engine
is that actual data from reality, through some processes
can be implemented as-is into the game engine
For example, let's say that the camera I'm using
is ARRI's ALEXA Mini LF
Through certain processes, the camera sensor and characteristics of the engine
can be implemented on data
and this can be implemented into the game engine
This means that even if I don't actually rent ARRI's ALEXA Mini LF camera
and use it to film
By implementing it ahead in the unreal engine
I can know in advance, the angle and feel
of filming with that camera
Being able to check through the computer without actually renting the camera
reduces the budget and implements the feel of film in advance
so it helps with designing the filming
Not only cameras, but also real-life objects
such as cars
can also be implemented into the virtual world
so the feel of how it will show on camera
can be determined ahead of time
Let's also say that we're filming an action scene
For action scenes, the action actors have to be recruited, the action has to be planned
and we need to think about how to convey the actual takes
during the actual filming
The action actors have physical limitations
So there are physical limitations to how many times we can check
In these situations, the actor's actions are motion-captured
and with the data of the camera I will be using, in the real-time game engine
Set the wanted angle and proceed with the filming
Then, can plan out the takes
Through this process, the design of the filming itself
can be proceeded rationally
Virtual production that uses real-time game engine
has a very wide range of usage range
There are wider range of utilization than the methods I mentioned earlier
As I told you in the previous lecture
Understanding of new technology and R&D on areas that they can be applied
will help greatly in video content production
Storyboard and pre-visualizing, for filming date, location, required equipments
schedules of actors and staff
help with setting the overall schedule
It allows efficient determination of filming order
and this plays an important role in saving time and money
I'll tell you about filming techniques
Filming techniques are one of the important parts of video production
Good filming isn't just about recording a good scene
Delivering the story visually
and stimulating emotion are essential
In a simplified way, we're going to look into
the three core components of filming: the angle and frame, lights
and movements of camera
Out of the core components of filming technique
I'll first tell you about understanding the angle and frame
Angle and frame, even if we're not taught on them
They're already part of our daily lives
When someone asks us to take pictures when traveling
They say that Koreans care the most about
the angle and frame
Naturally, we know about filming frames
and basics of angles
To make the subject look taller
the camera has to aim upwards from the ground
The proportion of the subject and the background has to be a certain way
The good-looking angle for selfies exist in certain ways
We naturally know that the camera frame and angle
affects the filming
The frame is the method of arranging the components of the scene
and plays the determining the purpose of the scene and deliverance of the message
For example, the rule of trichotomy
helps with composing the scene evenly and in balance
Angle determines the perpective of the camera
and is greatly affected by the audience's view of the subject
For example, filming from bottom to top is called low angle
Here, the camera is placed lower than the subject
and by filming towards the top
It has the effect of making the subject look more powerful
On the other hand, filming from top to bottom is called high angle
This makes the subject look weaker or more timid
Let's take a look at the basics of lights
Lights are important aspects of setting the scene's vibe and tone
Utilizing sunlight or separate light equipments
we can express the wanted emotion and vibe
Let's learn about the basic part of lights
Basic light method There's three-point lighting: key light, fill light, and back light
Through various techniques, depth and stereoscopy can be implemented
and the subject can be emphasized
Depending on which direction the key light is coming from, towards the subject
the feel of the subject itself can be different
I'll tell you about movement and style of camera
Camera movement plays a key role in story deliverance
Various techniques such as panning, tilting, zooming, and tracking
can be used to express visually appealing scenes
Camera movements are closely related with filming styles
Choosing the right camera movement for the purpose
of each scene, is important
Frame and angle, lights, and camera movements
are essential components
that make the video visually more rich and layered
Through these techniques, you can create powerful visual stories
and effectively draw out the audience's emotions
I highly recommend looking into basic filming knowledge
later on, even just the basic terms and concepts
In the later lectures, we learn about the unreal engine
and about cinematic videos using the unreal engine
Not only the unreal engine but also in many 3D tools
they're implemented based on the actual camera and lens
Especially for the cinema camera actor inside the Unreal Engine
all the concept are applied the same way as an actual camera
Therefore, if you study the traditional filming technique concept
and learn about the functional roles ahead of time
I am sure that it will help you a lot
I'll give you an overview of tips for actual filming
Effective communication and teamwork are needed
For filming, before the technical parts
the preparation process and the filming process
require communication and teamwork as essential components
According to the purpose, one may film alone
but most of them cannot be done alone
so many people and teamwork are essential components
External communication have already been emphasized many times in previous lectures
so now I'll talk about internal filming team
For effective communication and teamwork
Clear directions and clear determination of roles and responsibilities are the starting point
Composition of each team varies greatly based on the situation
but I'll first tell you about the traditional job designation
Work Division 1: Filming director The filming director decides the visual style and tone
and has the responsibility of visual presentation
They carry out the overall filming and make the final decision for scene composition
Work Division 2 First assistant camera
We usually call this "First"
The "First" is usually responsible for setting the focus
By adjusting the focus of the lens, during the filming of scene,
they play an important role in correcting the focus
Work Division 3 Second assistant camera
We usually call this "Second"
The Second assists the First
Managing memory cards, exchanging lens,
preparing and organizing camera accessories are their main jobs
Work Division 4 Third assistant camera
Some large productions have Third roles
They assist the Second and change the lens, move the equipments
and carry out other supportive jobs
Work Division 5: Camera Intern Next, Camera Intern, we call them the youngest of the filming team
The youngest don't have a certain responsibility
but they support the overall team
They carry the equipments, organize the site
and proceed with simple supportive tasks
New staff with less experience or students build experience at this level
The roles mentioned here are job designations
and roles that are applied in the international field as well as domestic field
Depending on the characteristics and size of the content, it may range to Third, or Second
or First, or even the director alone
With less people, the jobs and tasks are combined
Sometimes, due to tendency of the content, the camera and lens can be combined into one
and if focusing is automated
This role itself may disappear
In filming, teamwork is formed through clear job designation
and normally, it's constructed in a hierarchy
I'll tell you about film data inspection
Film data is very important
If data isn't backed up properly
or if it's damaged, re-filming is required
As mentioned before, extending the filming time
is directly related to budget
Therefore, data inspection is very important
Therefore, film data has to be managed systematically
This prevents damage of data
and makes the inspection process easier
Data management includes appropriate backup procedures
and all files have to be named in a pre-determined format
Normally, through double backup, the security of the data is secured
and on site, the memory card is backed up continuously
Here, usually, there's a data manager
who is responsible for backing up and managing data
Preparing and applying data and components for video production
Next, we will learn about preparing and applying
data and components for video production
In video production process, reference research
is an essential step for specifying creative idea and vision
Through references, we get inspiration
We learn ways to convert ideas into reality
And can prevent problems that can arise
during the production process
I'll tell you about the purpose the importance of reference research
Reference research allows text-dependent communication
to become visually-dependent data and thus have common vision
and allows reception of creative inspiration
I'll tell you about effective reference research method
The most basic, core component of reference research
is viewing large amount of content on a daily basis
If you're in the advertisement field
You need to watch and analyze in advance
The ways of how other companies film
The most used platform for this
is Youtube, Vimeo, and LinkedIn
Through these platforms, collect the reference videos
in various types and organize them
Analyze the chosen references
and see what parts are similar to your own project
and compare so that you can make yours different
Especially, organizing these references efficiently
and recording important ideas are important
Let's learn about applying the references into the projects
There's a saying that imitation is the mother of creation
Rather than imitating the reference as-is
You need to creatively interpret and apply according to your own project
Also, rather than using your own resources to test out the wanted filming technique
By referring to a process that someone has already done before
Finding ways like this may be a more efficient way
References made this way are shared and discussed with the team
This makes the direction of the project clear
and greatly helps with developing the idea
Reference research plays an important role in converting ideas into reality
and increasing the quality of the project in the video production process
Effective reference research and application differentiates the project
and helps with conveying the projected message and emotion into the content
Put in the time at the initial steps
and collect and analyze a wide range of references
This prevents many trial-and-error that may arise during the production process
And greatly helps with making the directionality of the project clear
The inspiration and idea gained through reference research
for all steps of the project
It will become the benchmark for making creative decisions
I'll tell you about concept photo production through productive AI
Recently, many concept photos
are produced through productive AI
The initial concept photo is produced through the productive AI
And once a general image is formed, this concept photo is used
to create a separate production of secondary concept photo
And this is used widely
It can be thought of as the pre-concept photo made for the actual concept photo
With concept photos, texts and words
can be difficult to be imagined and implemented
Therefore, guides produced by the productive AI
makes this process more smooth
Also, things that cannot be found in references need to be produced from scratch
So AI utilization is becoming more common
I'll tell you about actual usage methods and tools
DALL·E, Artbreeder, and Midjourney
are the types of AI image production tools that I'll tell you about
First, DALL·E uses textual descriptions
to produce high-quality images as an open-AI model
It can even visualize complex ideas within seconds
Next is Artbreeder
Using AI, it combines and transforms images
to produce new images
It's useful for various concept tasks such as character designs, backgrounds, and sceneries
The next is Midjourney
Based on the user's short text prompt
it produces creative and unusual images
By implemented style, vibe, and arrangement
it can visualize ideas
Image production process based on AI
Using image production tools based on AI 1 Writing the prompt
Write the detailed description of the image that you want to produce
Style, color, vibe, and composition
have to be written as detailed as possible
Using image production tools based on AI: Production and editing Next, after producing the image using the AI tool
judge the product and organize the required adjustments
In most tools, based on the result
additional adjustments or changes can be applied
Using the image production tools based on AI 3: Utilizing the product Next, the produced concept photo can be used
as the visual guide of the project, reference, or presentation data
Also, these images can be a powerful tool for communication
inside and outside the team
When producing concept photos, keep in mind
that you need to check for copyright and permissions
Before using the AI-produced images on commercial projects
Check the copyright and permission of those images
The next is creativity and originality
Images provided by the AI are no more than the starting point
For the final video production, the inspiration gained through these tools
have to be combined with the individual's or the team's creativity and originality
Concept image production using productive AI
produces infinite possibilities to the video producer
These tools visualize the ideas quickly
and during the initial process
are very useful in exploring various visual directionality
With advancement of AI, we need to explore new ways
to implement creative ideas
Through software function development and utilization
video effects and interactive video production is what I'll talk about next
Video content isn't just simple image, but also requires various video effects
and interactive effects
To implement these functions
the existing video editing tools are not enough
You need certain software development or programming function
It's a very broad content
If you listen to other lectures later on
you will be able to fill in the needed information
Therefore, I'll just give a quick overview today
There are various softwares that exist
To tell you about the main ones being used
Selection of software tools and programming language 1 Implementation of video effects: After Effects, Blender, etc.
These softwares provide powerful functions
for various video effects and animation production
If you want to base off of interaction with the user
and add movement elements
Scripts that are compatible with these software
and plug-in production is required
I'll tell you about interactive video production
Software tools and programming language selection 2: Interactive video production For web-based, HTML5, JAVA Script, and CSS are widely used
Out of the various ways to produce interactive videos
using game engines such as Unity or Unreal Engine
allows production of content that requires more complex interaction
In this field, a large amount of studying and tests
are essentially needed
I'll tell you about development and application process
According to the project goals and user experience
clarify the type you want to carry out
Second is technique research
Research the techniques and tools needed for project implementation
and if needed, you need to consider
learning about the development in advance or working with an external expert
The next is prototype production
To test the initial idea in real life
create a simple prototype
and it's essential to verify the concept
The next is development and feedback
Based on the prototype, proceed with the actual development
and make improvements through continuous feedback
To the video content production that we want
These will become extremely helpful
We'll end here for today, thank you
Basics of video content
Concept of video content
Media that combines visual and auditory aspects Produced to deliver information or tell stories
Types of video content Movies and dramas, advertisements, short forms, education content
Role of video content Delivering information, education and learning, marketing and advertisement
Importance of video content Emotional connection, visual effect, accessbility and diffusibility
Basics of video filming
Preparation before filming Equipment selection: right decision for the purpose, compatibility of equipments, preparation according to the budget
Equipment inspection: testing the function, battery and memory, lights and accessories Standard for selecting filming sites: match with the purpose of scenario, accessibility, light criteria, permission and restrictions
Importance of pre-visit: understanding the vibe of the place, understanding and preparing for problems Technical preparation: testing the lights and sounds, testing the filming angles and frames
How to write storyboards: plan the scene, visual details, lines, and guidelines Real-time pre-vis: Ani blocking, real-time pre-vis, virtual camera, virtual scouting
Filming techniques Frame: arrangement of components within a scene, essential role in purpose of the scene and deliverance of message
Angle: determines the perspective of the camera, affects the audience's view of the subject Lights: essential component of setting the scene's vibe and tone that can express the wanted emotion and vibe
Camera movement: important role in story deliverance, convey visually appealing scenes through various techniques
Preparation and application of data and components for video production
Reference research Essential step for specifying creative idea and vision
Watch many contents and collect reference videos Analyze the chosen references and compare with own project
Creatively interpret and apply according to the project
Concept image production through productive AI Create the initial image through productive AI, then separately create the final concept photo
Process of image production based on AI: writing the prompt, production and adjustments, utilizing the product Things to keep in mind: copyright and usage permission, creativity and originality
Production of video effects and interactive video Need certain software development and programming functions for production
Development and utilization process: goal-setting, technique research, prototype production, development and feedback